Community Planning + Engagement

COMMUNITY-BASED PROCESSES TO UNITE STAKEHOLDERS AND ACHIEVE RESULTS

Community dynamics can be complex; it takes a surprising number of stakeholders to envision, support and implement a destination tourism plan. Community advocates, tourism businesses, citizen groups, land managers, economic development and transportation agencies, as well as elected leaders are all needed. Each of these perspectives plays a critical role in determining the experience of a destination. And, it’s important to have each of them at the table to generate long-term, sustainable results.

WHAT TO EXPECT

Here are the some of the benefits you can look forward to when you roll up your sleeves and work with Crosscurrent:

Increased Trust

A trust-building, truly inclusive process that produces results.

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Sense of Pride

A community centered on accomplishing goals together.

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Shared Stewardship

Shared understanding leads to shared stewardship.

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Sense of Accomplishment

An amazing amount of progress in a relatively short time.

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Crosscurrent excels at bringing together community and business leaders to identify mutual goals, and designing engagement strategies to get there. We’ll help you identify anyone traditionally missing from these conversations, and support you in breaking down those barriers. We design engagement processes that identify common ground, guiding large and small groups through visioning, team-building, scenario-planning, training and getting action teams launched. Our process supports diverse stakeholders to align resources behind a common vision and move forward into action. Part of our process includes supporting the development of collaborative management structures as well as a clear road map for reaching goals over time. See our Destination Network Design services.

COMMUNITY-BASED PROCESSES TO UNITE STAKEHOLDERS AND ACHIEVE RESULTS

Components of our community-based work typically include:
  • Participant identification from a broad set of sectors and interests
  • Communication to underrepresented populations
  • Destination assessments based on international standards, but specific to your
  • community’s needs
    • Assessments may include resident and/or stakeholder surveys and interviews
  • Community visioning and scenario-planning workshops
  • Training and workshops
  • Strategic planning sessions
  • Action team design and development
  • Coaching and technical assistance for action teams
  • Strategy and program design
  • Destination network design

Crosscurrent makes the complex simple.

  • 01
    Set Up a Discovery Session
    Contact us to schedule a free 30-minute discovery session.
  • 02
    Create a Road Map
    Together we’ll sketch a road map to get a feel for the investment required.
  • 03
    Get to Work
    Once the road map is clear and the details agreed on, we’ll get right to work!